Allu Arjun's guest house becomes Hot Topic !

Allu Arjun has now got a new place to relax and also to hang out with friends. It's his new guest-house built at the ORR Gachibowli (near Wipro junction).

Everyone who had seen it already have been raving about it's world class architecture and numero uno design. One more speciality of this luxury residence is said to be the bedroom with open roof, especially designed to experience the beauty of sky in the nights. Extra care has been taken while designing a portion of it to give a feeling of being in the best party place in the city.

Home Trends, one of the most widely read architecture and design magazines in the world, featured Allu Arjun's house in its cover of Indian edition.

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Pawan Kalyan's film turns a Gold Mine

Pawan fans used to say all that Power star needs is one good hit to be back in business. That turned out to be true with Pawan Kalyan turning red hot after Gabbar Singh's success. Buyers are just shelling out big bucks to bag this film at any cost. Producer Danayya got a gold mine in his hands now. Cameraman Gangatho Rambabu has been getting wonderful business offers all over.

Danayya is very confident about the film that he refused to sell the US rights of CGR for five crores! Gabbar Singh US rights were sold for 3 crores and it collected over million dollars there. So Danayya firmly believes that CGR wouldn't be any less than Gabbar Singh and is releasing the film on his own.

CGR made more than a crore from other overseas areas, which is a record for Pawan Kalyan's film. Australia, New Zealand rights were bought by Elixir India Entertainments for Rs. 30 lakhs. K Janaki Ratna Kumar bought Gulf and Kuwait rights for Rs. 40 lakhs. UK and Europe territory rights were acquired by Colors media for Rs. 30 lakhs. CGR is making big bucks in AP and other states too.

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Hansika Gives Clarity About Tamanna

Cute hottie turned fat chick, Hansika Motwani has at last opened her mouth about Tamanna. This is regarding a movie with Naga Chaitanya and here goes it.

The other day, milky beauty Tamanna is roped in place of Hansika to play the lead opposite Chaitu in 'Vettai' remake, tentatively titled 'Bhale Tammudu'. It is thought that Tamanna's glamour has outshined Hansika's fat look, and that is why the replacement. But our 'Kantri' girl is saying today that she opted out of the flick due to shortage of dates.

'I'm having six flicks lined up on the board. I have no choice except to opt out of this movie as assigning bulk dates is a big task', says Hansika. The glowing beauty lashed out at all other rumours that are in circulation and asked to give them a stop.

Anyway, no heroine says that she is out of a project due to creative differences or producers change of choice. Let us believe in Hansika for the time.

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Shankar Blasts Heroine For Drinking

Ace director Shankar is known for his silent killing on sets and he is touted as the one who never loses his cool. But here is an incident where the excessive drinking of his heroine rushed his adrenaline.

'Manoharudu' is the upcoming love-thriller of Shankar that features talented hero Vikram in the lead. Sexy British model Amy Jackson is shaking her legs opposite our macho hero for this movie. Apparently Amy is a huge lover of late night parties and boozing as that is quite predominant in cities like London, where she is from. However, this is taking a toll on next day's shoot as Amy is coming late and unable to maintain her looks evenly. Angered Shankar blasted the saucy seductress in his style and advised her to put a full stop to all parties till the shoot completes.

They say that Shankar is boating against tides to make this film work as the English heroine seemed to be a big trouble. Earlier too such reports were heard from Gowtham Menon's camp during the filming of 'Ye Maya Chesave' hindi version. Let us see what happens!

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Director's Praises Scaring Top Celebrities

Once upon a time, there used to be this person who is the most sought after director to hang on for any celebrity. But now people are running away from him and are praying to God that he should not praise them. Check out the story.

Maverick director Ram Gopal Varma is no more a golden goose for our celebrities to chase. His silly comments and stupid movies made him sink in the mud that couldn't be cleaned so easily. At the same time, whoever receives his praises are going through a slump in their careers. He praised Illeana during 'Nenu Na Rakshasi' time, Naga Chaitanya during 'Bezawada' movie and Nathalia Kaur after making 'Department'. All these three celebrities are still finding it difficult to score few runs in the industry and they believe that Ramu's praises are the curse. For this reason, many people are going tight lipped when they face RGV as he wouldn't praise such people.

Well, if Ramu praises or fails that is his problem and when someone else skids, it is their problem. If words have such power in tinsel town, then this director will not make a flop and money-burying flicks in the first place.

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Suriya takes on Pawan Kalyan

Pawan Kalyan and Suriya are two big stars in South India who could make everyone turn their heads. What would be the result if these stars compete with their films at the Box Office.

Suriya's much awaited film Duplicate (Maatraan in Tamil) in the director of KV Anand (Rangam fame) is gearing up for release on October 12, which means it will hit the screens just one day after Pawan's Camerman Gangatho Rambabu (Oct 11 release). Bellamkonda Suresh has bought the rights of this film which has Kajal as the female lead for an exorbitant price of Rs 17 crores and has been planning for a wide releasee all over AP.

The films of Pawan Kalyan and Suriya never competed at the Box Office until now, but CGR and Duplicate might break that . Although both these stars have a fan base and market of their own, releasing their films without much gap could eat each others collections. Although Pawan will have an edge irrespective of the opponent as his popularity and fan base innumerable, Distributors and Exhibitors were expressing dis-interest on the release dates of these films just because they weren't ready to take any chances. Let's see if Suriya backs out of the battle to pave way for Powerstar!

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Why is it difficult to reach India skipper Dhoni

http://www.youtube.com/watch?v=dABHD_awaZE

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Laxman is an inspiration to many: Dravid

http://www.youtube.com/watch?v=E9HQcFxbpKc

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Prabhudeva Spoiled Hero-Heroine Relation?

Prabhudeva is becoming the big name in Bollywood, say it for hits, choreography and rumours. This time it is heard that he is the reason behind the anger of a hunk hero. Reportedly, all is not well between darling hero Salman Khan and big eyed beauty Sonakshi Sinha. Buzz in Bollywood circuits is that Salman is angry with Sonakshi and is not even talking with her though they share a good bond of friendship. They say that the sexy heroine is not being called for any promotional functions or premiere shows of Sallu's latest 'Ek Tha Tiger', despite the fact that she is the lead girl of Salman's next release 'Dabang 2'. Actually, our macho man is said to be quite unhappy with the way Sonakshi danced in an item song along with Prabhudeva for the movie 'Oh My God'. Our dance master has actually pressurized this hot chick to do that song though he knows that Salman will be angry about it.

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Sexy Babes Running For Dark Hero

While selecting heroines is always a big issue for big heroes, here is a guy who is getting lucky all the time with kind of girls he is getting on board. He is none other than dark skinned Vishal, a heartthrob of action movie lovers. Apparently Vishal always makes sure that he gets the right kind of girl beside him to engage his fans. Beautiful and sexy sirens like Meera Jasmin and Shriya are part of his previous films and currently he is shaking legs with petite Trisha for 'Samar' movie. Latest girl to join him is Amala Paul for an upcoming venture under the direction of Boopathy Pandiyan. On the lighter side, Vishal is darker than all his contemporaries but luckier than them in getting heroines. Sources revealed that Vishal not only selects ravishing girls, but pays them high when it comes to remuneration. Maybe this is also a good reason.

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Talk-Of-Town: Rana's Six Shades

Standing tall among the tallest heroes of Telugu Cinema, Rana is waiting for a right hit to turn the graph of his career. Film Nagar talk is that it will happen through his next movie and here goes the talk. Some film makers carve a niche for themselves with the kind of artistic commercial subjects they choose and filmmaker Krish is one among them. Right now he is making 'Krishnam Vande Jagadgurum' with Rana and Nayanatara in the leads. A talk is doing rounds that Rana is playing six roles in this movie as part of eradicating the goons of mining mafia. As the title says, he will do stunts in the likes of 'Krishnudu' to enthral audiences. With his three movies till date, Leader, Nenu Na Rakshasi and Na Ishtam, Rana has shown us seriousness, action, comedy and romance quite well. We should hold our excitement to know what he'll do now.

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Prabhas gets a shock from SK

Prabhas's Rebel, which has been under production for so many years, is aiming for September release. Despite the delay fans are happy that it is going to get wide release without any competition. All other biggies that were planned for September release have been pushed to other dates. When things are looking bright for Prabhas, out came a competitor leaving Rebel fans in shock. Sekhar Kammula's Life is Beautiful was actually planned for release in August. Now it has been pushed to September 13. LIB is not comparable to Rebel in any way. But the brand value of Sekhar Kammula is big in cities and overseas. It will not be easy for Rebel if LIB releases at the same time. Sekhar Kammula doesn't care about competition and has a knack of taking on biggies. Anand was released along with Shankardada MBBS and Happy Days released against Chiruta. Sekhar don't bother about external factors and just releases his film when it is ready. If both the films release at the same time without any changes, we hope both the movies does well. Wait, September is also going to witness Shirdi Sai and Srimannarayana. Well, September is going to be huge for Tollywood.

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Hero gifts badminton court to Wife

Tamil star Ajith is not just a great actor, but a great husband. These are the words of his actress-wife Shalini. The actress is full of praise for Ajith who has been encouraging her in perusing her passion. Shalini, a badminton pro, reached the finals of mixed doubles and women's doubles state level championship. The former actress has been playing badminton for the past two years. Earlier she used to play only for clubs, but with the encouragement from her husband, she is now competing on a bigger platform. "My husband is my pillar of strength. Without his support I couldn't have achieved this. He even prepared a badminton court in the premises of our house for my practise. It's such a cute gift," said Shalini. Guess, who collects the prizes won by Shalini on stages. It's her daughter Anoushka. Shalini will be participating in the finals of state level championship at Nagercoil this weekend. Let's wish her good luck!

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Talk-of-Town: Dashing Producer's risky move

Producer Bellamkonda Suresh's aggressive moves have brought his quick bucks, but at times he paid the price too. He brought the AP theatrical rights of film Maattrraan (Duplicate in Telugu) for a staggering Rs 17 crore. This move has shocked the trade, as the rights of Surya's previous films were fetched for less than Rs 15 crores. Surya's last outing '7th Sense' failed to set the cash registers ringing. Although the film fared reasonably well in Nizam territory, it incurred losses to distributors and exhibitors in Andhra and Rayalseema. Trade analysts say, Maattrraan should get a solo release, positive talk and fantastic openings in AP to at least recover the investment. "A super hit talk is a must for this film for break even. Producer need to forget about the profits, if the film gets a divide or negative talk in the first few days of its release," is what they say. Surya was always known to experiment with his looks and the subjects he choose. He plays conjoined twins in this film and this is the first time an Indian actor has done something like this. Let's see if his hard work pays off!

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I've Seen Myself In Charan: Chiru

After moving far from words like action, roll, cut, Megastar Chiranjeevi feels that he is watching himself in his son, Mega Powerstar Ramcharan. All his birthdays, he used to celebrate amidst family and friends, but today he'll be in Parliament monsoon session on the eve of his 56th birthday. 'Everyone is asking about that 150th film and even my fans. If story and time fall in place, I'm more eager than anyone else to complete it', says Chiru. He added that even his political friends are also advising him to come back into films. 'The likes of Amitabh Bachhan too asked me to finish that 150th film. But my politics career should not get disturbed', said Chiru. Talking about the story of his 150th film, Chiru says that he loved the story of 'Uyyalavada Narasimha Reddy' quite well. He confirmed that no decision is taken yet on the subject he will be doing, but declared that it will have a social message inner line. Commenting on 'Zanjeer', Chiru says that he is not acting in Charan's Bollywood debut flick. 'I've entered Bollywood after 12 years of illustrious career here in the form of Pratibandh movie. But Charan is quite lucky and he is fortunate enough to get a film like Zanjeer', he stressed. Talking about Charan, the Mega hero mentioned that his son is evolving day by day in terms of natural acting and dances. 'While watching Vaana Vaana.. song, I've seen myself in Charan. Because he haven't imitated me but carved his own way', says the proud father. Chiru says he is quite excited after watching both 'Gabbar Singh' and 'Julayi' and felt happy for his family delivering good meal to audience. While concluding, Chiru mentioned that he is in talks with Chief Minister regarding solving the VAT and Service Tax and promised that he will do needful to Telugu Film Industry.

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Superstar becomes an army man!!

Those who are in the army have always got a special respect and regard in the society but for an actor to become an army man is quite a challenge. It was Suriya in the film 'Suriya S/o Krishnan' who showed how a true army man looks like. After that, many actors have done army men roles but they never really fitted into that frame. Anyways, another star is all set to be seen as an army man and he is none other than Bollywood Badshah Shahrukh Khan. This is happening in his new movie which is being directed by Yash Chopra. Sources say SRK's army look got revealed recently and he looked quite rugged in it. The film also has the angel of beauty Katrina Kaif and recently the teaser of the film was revealed. Few years back, King Khan was seen as a commando in the movie 'Main Hoon Na' and before that, he starred as an army officer in the TV serial 'Fauji' during the starting days of his career. Let us see how he carries this one.

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RGV owes Rs 20 cr to producer!

The eccentric genius Ram Gopal Varma has always been known for his range of controversies but the latest one which has come has caught many by surprise. It is heard that Ramu has now landed in a legal controversy and the reason for that is his one time friend Bharat Shah. Apparently, Bharat is a noted producer and it is heard that he has filed a case against Ramu alleging that the director owes Rs 20 crores. Incidentally, Bharat's allegation is that he had given Rs 10 crores to Ramu many years ago and adding the interest it has touched Rs 20 crores. As usual, it is heard that there is no response from Ramu's side and the film chamber is waiting to hear from his legal representative. Sources say if Ramu doesn't respond then the proceedings will go legal. Incidentally, it is heard that Ramu is declining to pay the interest component. Let us see what happens.

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He is great inspiration to everyone

The family members of Legendary Akkineni Nageswara Rao expressed their happiness on the occasion of celebrating 80 years of his acting career in Tollywood. All these years we have seen what a great actor ANR has been in front of the camera, but now his family reveals what he is as a person in real life. "He is a support system for me and my family. Every Today if I have some problem, I will approach him for help. He is a complete man. Incredible family values, closeness, warmth - that's what he gave us. Thank you Nanna. We all love you," shares Nag. "My father-in-law Nageswara Rao Garu and mother-in-law Annapurna garu accepted me into their heart and home so warmly like a daughter. ANR has been a great inspiration to everyone in the family and everyone who knows him. He is extremely forward thinking and always included women in every single decision and every aspect of family. Whereever I go lots of people come to me and ask 'Nageswara Rao garu bagunnara...' I so proud of what he had achieved. Thanks to my father-in-law," opines Amala. "The present generation could only dream of what my grand father has achieved. For me ANR is more than a grand father, a person who I look up to and someone I would want to learn a lot. He frequently enquires about my films, watches them even before the release, points out the flaws in my acting and also appreciates me when I have done something good. His criticism helps me to turn into a better actor. Personally I like 'Gundamma Katha' and that's one film I want to do in Today's times," reveals Naga Chaitanya. Let us wish this Legendary Actor good health and hopefully he will act in many more films in future. Hats off to ANR!

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Tiger Balakrishna roars!

Nata Simham Balakrishna is going to turn Tiger soon! As per the buzz, Balakrishna is interested in remaking Ek Tha Tiger, the latest blockbuster of Salman Khan. Balakrishna has been hearing many stories of late as he wanted to make his hundredth film a memorable one at the box office. He is desperately looking for a blockbuster and hence is not being satisfied with half baked scripts. Balakrishna wants something solid to prove his stamina again. He wanted that film to be a sensation as he is planning to enter politics right after completing a century of films. There has been talk in Telugu media that Ek Tha Tiger looks like a formulaic Balakrishna's film. There are many scenes that our audiences feel that Balakrishna is the right fit for this role. With subtle changes to the script by adding extra mass masala elements, ETT will be apt for Balakrishna they say. Even Balakrishna heard of this and is showing interest in remaking it. Let's wait for some more time to find if there is any fact in this rumor. Meanwhile please leave a comment if ETT is powerful enough to be Balakrishna's landmark film or not.

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DCM Failure pegs back Rambabu in Overseas

Pawan Kalyan’s Gabbar Singh is currently the second biggest hit in Overseas but still buyers are still cautious in quoting prices for his upcoming movie, Gabbar Singh in Overseas. And the reason behind this is director Puri Jagannath’s failure. Puri had lost his touch in recent times and all his movies including the recent Devudu Chesina Manushulu failed miserably at overseas box office. The buyers are quoting 2.5crore for Cameraman Gangatho Rambabu which is by far very less comparing the improved overseas market. However, they are arguing that Mahesh’s Businessman after a blockbuster like Dookudu also resulted in losses for them and they are not ready to risk. So, the makers of Cameraman Gangatho Rambabu are directly planning to venture in to overseas business and distribute the movie on their own there.

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Junior Answers Senior Heroes' Doubts

This latest junior sensation on the cine circuits had an uneasy moment the other day when he attended a private event, where the entire film fraternity is present. He is none other than young music director Anirudh, who shot to fame with 'Kolaveri Di'. We all know about some pictures of Anirudh doing rounds on internet, where he is locking lips with hot singer Andrea Jeremiah. Reportedly, the film fraternity shocked as to how a young boy like him flattered the much elder dusky hottie. Few actors who shared screen space with Andrea are said to be storming to Anirudh to know more details about those pictures. This happened at some music awards event that took place the other day. Sources revealed that Anirudh just answered those entire questions with one single expression, a smile. On the flip side, some elderly heroines present at the venue wore a frown expression upon looking at Anirudh. Surprisingly all those heroine aunties are part of many such affairs during their peak times.

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Nayan's New Strategy For Small Payments

A lot of factors like heroine's craze, demand, production house and the director of the film, play a crucial role in deciding a sexy starlet's remuneration. And, when that offer is low, some sirens come up with crazy demands and here is one from Nayantara. As her re-entry movie into films, Nayantara is now shedding sweat in the role of a documentary film maker for Krish's latest movie. In 'Krishnam Vande Jagadgurum', she is donning the role that got scope for acting and hence some less pay pocket. To fill that space, Nayan now wants the director to use her original voice in the movie, says a source. An insider says that as a gesture of mutual respect, it is Krish who has asked her to lend voice. However critics stated that Nayan is coming up with new-strategies if there is a small payment before her. Right now, the sexy siren is busy with Rana's Krishnam Vande Jagadgurum, Nagarjuna's Love Story and Gopichand's movie. We have to see if she springs back to top slot or not.

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Sexy actress is on sale

Even a blockbuster is not working for her now. People are not ready to watch a skeleton walking around in glamorous outfits. Yes, this is about Ileana. She got a big hit with Julayi after very long time. But that is not helping her in any way as far as her Tollywood career is concerned. Ileana didn't get any credit for Julayi's success and the disastrous result of DCM made things even worse. With future looking bleak, Ileana came up with an idea to resurrect her career. Ileana is one of the highest paid actresses in South India. She doesn't want that tag anymore. Ileana is planning to cut down her paycheck for big movies. Ileana wants to stay in competition and for that sake she is offering 30 to 40% discount on her regular remuneration. However, Ileana won't be offering these Sale prices for small films. Ileana wants to star opposite big stars and hence she decided to cut down the prices. Besides she is also putting on few kilos to shut the critics mouths. That means a Sexier lady for a cheaper price. Well, this seems to be an interesting deal. Isn't it?

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Victory Venkatesh risks yet again

Venkatesh was undoubtedly one of the best crowd pullers among our Telugu heroes. But that is history. Venkatesh is not anymore hot in the trade. He is also failing to draw great openings like he did until five years ago. However, Venkatesh is too stubborn to stop competing with young stars. Due to the same reason his previous film Bodyguard failed to do well despite having good content. Bodyguard locked horns with Businessman during last Pongal. As a film Bodyguard was better, but it couldn't withstand the wave of Businessman. This proved that audiences prefer young stars to senior stars. Venkatesh is not willing to agree with that. He is getting into fight with young heroes yet again and that too for Pongal. NTR's Badshah and Ram Charan's Nayak are going to release for coming Pongal. Venkatesh's Shadow is also aiming for the same season. As per the new business model, accommodating theaters for three biggies is impossible. If Shadow remains in the race, it will have to suffer as NTR and Charan movies will get more screens compared to Venky.

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Pawan Kalyan unmoved!

There is lot of discussion going around about Pawan Kalyan's next film Cameraman Gangatho Rambabu's result. With Puri Jagannadh giving a rude shock with Devudu Chesina Manushulu, everybody is raising doubts over CGR. Even Power fans are worried about it as they don't want Pawan to slip into flop zone yet again. Pawan Kalyan is not at all bothered about all this. He is simply concentrating on his work. Although Pawan knows that Puri Jagan has delivered a historical dud, he is not asking for any changes in CGR. He believed in Puri's script and is just sticking with it. External factors don't matter for PK. Disasters are not new to Puri Jagan though. He has made Pokiri after Andhrawala and hence we don't know if CGR can be another Pokiri from him. Also Puri's style gels well with Pawan's. After all Pawan is the one who gave first opportunity for Puri. He got a chance to direct him after 12 long years. We don't think he will waste this chance. Wait until CGR arrives before writing it off.

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Mega Hero Turned Mind To 'Kick-2'

Making all those rumours that are wide spread in Film Nagar true, our Mega hero is inclining towards another director. And the project is none other than 'Kick2' if sources are to be believed. Ever since 'Devudu Chesina Manushulu' bombed like nothing at Box Office, Mega camp is worrying a lot as Powerstar and Stylish Star are doing a flick each with director Puri Jagan. Looks like, All Arjun has changed his opinion and he is not going to start his film with Puri Jagan, but is rushing to another talented director. Reports have that talented Surender Reddy is roped into the track to direct Bunny. From a long time, Surender's 'Kick2' is not taking off though he tried to make it happen with Raviteja. There are chances for this script to get be okayed by Arjun now. If Surender Reddy's film takes off then Puri's supposed 'Iddaru Ammayilu' will be pushed back. Undoubtedly a hit is what that matters in Tollywood and all equations fall behind it.

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Sexy Heroines @ Charan's Lady Followers

The moment Mega Powerstar signed a couple of biggies, many models and aspiring heroines are trying to impress this thunderous hero. The list includes some macho heroes, talented character artists and now sexy heroines. Do you remember this girl, who has stripped, wore bikinis and most famously shared hot moments with Amitabh Bachan? We are talking about 'Nishabd' beauty Jiah Khan, the girl who romanced Amitabh in that RGV flick. The other day Jiah is in town to attend an event and when people questioned about her Telugu fav heroes, she immediately said, Mahesh and Charan. B-town people are having good show of Mahesh because his wife hails from that circuit and when it comes to Charan it is purely because of 'Zanjeer'. Many heroines who are trying to get good meat in Hindi circuit are now saying that Charan is their favourite. But Mega Powerstar is not the kind of guy who just falls for flattery and pressurizes directors to rope in his choice of beauties, says a source.

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Shriya, From Hot To Brave!

The perfect shaped beauty recently enthralled us with her hot photo shoots and maximum stripping. Not before we could forget that, she is coming up with another act and this time it is a 'brave' one. So many times we have seen heroines taking up swords and fighting. But these days these hotties are just limited to glamour gala. However, ravishing Shriya Saran got that chance now and is doing a 'Kalari' fight in her upcoming movie. For her latest Kannada-Tamil bilingual 'Chandra', she has shot extensively for a fighting sequence with swords and barefoot in a beautiful temple. Director Roopa says that Shriya is not just hot but also brave and the fight has it all. Well, personal satisfaction comes easily from such stunts, but many Indian heroines failed to enter top league again after ending up as on-screen fighters. Hope all Shriya's fans prepare their mind for anything.

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Will Prabhas Comes Into Light?

This is the question that strikes our mind, when we hear or see anything about the soon to come 'Rebel'. All eyes are eagerly waiting for our Young Rebel star who is absent in talk and presence. Here goes the story. From the moment 'Rebel' movie getting delayed, all eyes are on director Lawrence only. Anushka walked out of the movie, Thaman was kept aside, few songs changes, fights were re-shot and our dance-master is the reason for all this stuff, as per the speculation. And, with the recent teaser release too, Prabhas is not getting any attention but it is the quality of the output that is being discussed. Apart from that, heroines Tamanna and Deeksha Seth are all praises for Lawrence at the teaser-launch event, highlighting our tough dance-master. Looks like, Prabhas is no way getting the mentioning being dynamic lead-man of this film. Insiders revealed that Prabhas wants to maintain a low until the film hits the screens. They say that even at audio function, our macho-man will play little guy as he wants to shut all mouths only with the result of 'Rebel'.

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Allu Arjun's 'First gear' condition!

Devudu Chesina Manushulu has shattered every Puri Jagan fan and believer. This film has raised many doubts over Puri Jagan's creative abilities. People started to think that Puri ran out of gas and has reached saturation point. However, Puri didn't lose belief in himself and is looking forward to bounce back with his next films. Puri's Cameraman Gangatho Rambabu is already on sets and his next is confirmed with Allu Arjun. This film titled Iddarammayilatho… has been fixed prior to the release of DCM. With that film facing a disastrous result, Allu Arjun and Aravind thought of shelving the film. But on the assurance of Puri Jagan, they are going ahead with it. Iddarammayilatho was planned as a quickie. Puri wanted to finish it off in a flash. But Allus have put a condition that he should work sometime on the script and shoot the film in first gear. Allu Arjun is not in a hurry at all. He doesn't want to throw away the momentum that Julayi has given him at a crucial juncture. Puri understood the hero's intentions and promised to pay attention to every detail. But before that he should concentrate more on CGR. He can't take chances for this film as Pawan Kalyan too is in the similar situation.

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